A random event involving a Coke machine at 360|Flex inspired me to write an article on emotion and User Experience (UX). Rather than post it on my blog, I instead submitted it to the fine people at UX Magazine hoping they might be interested. I'm proud to say that it was accepted and that after a few minor edits, has just now been posted.The principle I discuss is that while we often talk about emotion in UX, it can be difficult to objectively identify what actually triggers a user's
emotions. I therefore try to provide some guidance on how to leverage user expectations to elicit positive emotions and avoid setting off negative ones.
Please hop over to UX Magazine and let me know what you think. If you haven't read this fine online publication before, it is written and edited by the leading minds of the UX revolution, so I'm confident you'll find it a great source of wisdom, guidance and inspiration in all things "UX".
You can check out the article here: UX, Emotion and Free Coke Machines.
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